Two weeks ago, we had the pleasure of joining the first EurofarmaDay hosted at Cubo Itaú Uruguay, a dynamic event designed to connect corporates and startups around open innovation.

As part of the program, María Eugenia González Panuncio, Innovation Manager at Hattrick IT, gave a keynote talk on Digital Therapeutics and Global HealthTech Trends, sharing insights on how new technologies are reshaping healthcare delivery and patient engagement.

The event also featured a reverse pitch format, where Eurofarma’s business areas presented their challenges to startups, opening the door for new collaborations and innovative solutions.

💬 “Thanks to Eurofarma for the opportunity to inspire with our perspective on digital therapeutics and to connect with an ecosystem committed to advancing innovation in healthcare,” said María Eugenia González Panuncio.

With 39 participants, including collaborators and startups, EurofarmaDay marked an important milestone in fostering open innovation and building bridges between the corporate and startup worlds.